Minter Dial is a thought-leader, author, consultant and professional speaker.
He is president and founder of Digitalproof Consultancy, a strategic firm
providing digital and brand consulting to clients including Kering Group,
Samsung, Google and L'Oreial.
Minter is author of,
Heartificial Empathy, Putting Heart into Business and Artificial
Intelligence. The objective of this book is to explore
ways to increase empathy in business and machines.
For business, empathy may be the biggest untapped lever for productivity, customer fidelity and long-term profitability!
Jamil Zaki, professor of psychology at Stanford University and director of
the Stanford Social Neuroscience Lab, writes in Harvard
Business Review, the first step towards building empathy
is acknowledging that it is something that can be built. And, as I explain
in my new book Heartificial
Empathy, here are five of the best ways to strengthen your
1. Listen actively"
What is Empathy and Where has it gone?
Yakir Speaks with Minter Dial about his book Heartificial Empathy
"Welcome to yak about today, I’m david yakir and I've been thinking.
I’ve been thinking about empathy. Theres been a great deal of talk about
how the current occupier of the white house lacks empathy. I’m not sure
many people know what that means. When Bill Clinton said “I feel your
pain” was that an example of empathy. There are many definitions
of empathy that encompass a broad range of emotional states, but
basically it is our capacity to understand or feel what another person
Listening in an Empathy Circle – A New Way to Develop Your Empathic
"I recently discovered a new tool to disseminate empathy that’s called
the Empathy Circle. On the heels of newest book, Heartificial Empathy, I
was invited to participate in two such Empathy Circles, led by Edwin
Rutsch, Director of the Culture of Empathy, who co-developed the concept
with Lidewij Niezink. The idea of an Empathy Circle is to practice
intense listening and to flex your empathic muscle using a structured
The two Empathy Circles I experienced showed them to be a powerful way
to help spread empathy, one small group at a time. Essentially, with a
curated selection of 3-5 people, each participant speaks in turn for up
to 5 minutes, with one’s discourse directed at another individual whose
sole role is to reflect back to you what you say...."
Empathy looks at why and how brands should learn to flex their empathic
muscle, as well as how to encode empathy in Artificial Intelligence.
This book is for any business executive looking to accelerate his/her
digital transformation, upgrade customer centricity, improve customer
service, drive innovation or hike employee engagement. It explores
specific business cases and the prominent ethical questions, all the
while providing practical advice and concrete tips. It also contains
loads of extra resources.
"The word “empathy’ was cited 70 times throughout the titles
and descriptions of the various SXSW sessions. There were in fact 11
sessions that had the word “empathy” in their title. But, when you add
how the term was central to many other conversations and presentations,
it’s clear to me that empathy is a pivotal trend for 2019.
"Today’s interview is with Minter
keynote speaker and consultant on branding, new tech and digital
transformation for blue chip companies, conferences and events around
the world. Minter joins me today to talk about his new book: Heartificial
Empathy, Putting Heart into Business and Artificial Intelligence,
why the development of empathy is becoming so important, how we can
develop it not only within ourselves but also the machines that we
develop and what to watch out for when we do so."
Empathy is one
of the most untapped levers of productivity in business. For companies
undergoing digital transformation and becoming more customer centric, it
will be the new microprocessor for your organisation's operating system.
We'll look at the major challenges, including ethical issues, related to
embedding and encoding empathy into your organisation and Artificial